Soft White Bloomer


We believe in keeping things simple. That’s why we only use the best ingredients to make our delicious, Soft White Bloomer. Baked to perfection by our master bakers and full of flavour, our Soft White Bloomer is naturally low in fat with no added sugars. A rounded crusty loaf, perfect for delicious sandwiches and crunchy toast.


Wheat Flour (Wheat, Calcium Carbonate, Iron, Thiamin, Niacin), Water, Yeast, Rapeseed Oil, Palm Fat, Soya Flour Emulsifiers:(E472e, E481), Flour Treatment Agent:(E300), Preservative: Calcium Propionate(May be added in periods of hot weather to inhibit mould growth).

Nutritional Information

Energy 1015J/240Kcal
Fat 2.0g
of which Saturates 0.5g
Carbohydrates 44.7g
of which sugars 3g
Dietary Fibre 2.2g
Protein 9.6g
Salt 1.2g

Each Per Slice Contains

Allergen Information

For allergens, including cereals containing gluten, please refer to highlighted ingredients. May contain traces of sesame seed.

  • Calories240Kcal 5%
  • Sugars3g 1%
  • Fat2.0g <1%
  • Saturates0.5g <1%
  • Salt1.2g 9%

^ Reference Intake of an-average adult (8400kJ/2000Kcal)
*This pan contains 21 slices. Contains naturally occurring sugars